A selection of cases delivered under the MAD Escape Room group. We share sector, group size, format and lesson learned. Company names are published with client permission; when they can't be published, we keep the sector outline.
Nine representative cases from the last 18 months under the MAD Escape Room group, ranging from 12 to 320 participants, across multiple sectors (banking, pharma, tech, consulting, retail, education, ONGs and public administration). Sample of formats: in-person, online, English version, post-merger integration, partner conventions and full-company off-sites.
Plant technical team and back office. The Tailor's Murder live in the training room, 66-minute format plus cocktail. Internal post-event survey with very high rating.
Lesson: intimate format works as well at the office as at a fancy venue when the team is the right one.
Mixed session for faculty, admin staff and master's students in the main hall. Script adapted for a plural audience. Turn-key logistics coordinated with the institution.
Lesson: intergenerational mixing of staff and students in teams of 5 generates a different conversation than the typical academic event.
26 teams competing in events space. Four actors moving between tables, projected ranking and zero gaps in timing. Re-booked the following year.
Lesson: the format scales without losing intensity if cast is reinforced and timing strictly respected.
Whole company gathered at Madrid hotel for annual kick-off. The Tailor's Murder as the closer of day one. Full logistics with multiple actors and ballroom set-up.
Lesson: as closer of corporate day, lifts energy after several hours of slides without breaking the dinner that follows.
Annual convention for the commercial division. Cluedo at large-group format with extended cast and reinforced AV production. Internal feedback above prior event benchmarks.
Lesson: in financial services, sales-incentive culture aligns naturally with team-ranking mechanic.
Convention at Madrid congress hall with international partners. Premium production with full cast and mechanic adapted for the large group. Bilingual ES + EN simultaneous version.
Lesson: the simultaneous bilingual version doubles preparation but is decisive for international partner audiences.
EN version for a team of 8 nationalities. Annual off-site with reinforced production and game app without a single failure in 66 minutes.
Lesson: EN version quality depends entirely on live performance, not on the script translation.
Online version with 80 people across 4 European countries. Live actors from studio, custom platform, mixed teams across countries.
Lesson: the online format with live actors substantially outperforms apps with recorded narrator on multi-country teams.
Boutique event for an end client managed by the agency. Casocero invisible to the client. Full white-label, agency invoicing.
Lesson: for a recurring agency, the white-label option lets you grow the catalogue without operating the activity directly.